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Adii Pienaar

Now working on Receiptful. Co-Founder & ex-CEO of WooThemes. Author of Brandiing. New Dad. Ex-Rockstar.

Growing Within

This is how we’ve evolved & revolutionized the WooTeam, whilst all the time growing organically and growing from within our own company. In my opinion this definitely shows that it is even possible to bootstrap and grow your team organically; no expensive headhunting or massive teams needed.

This strategy also ties in nicely with WooThemes’ general strategy to bootstrapping the business to profitability.

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