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Adii Pienaar

Now working on Receiptful. Co-Founder & ex-CEO of WooThemes. Author of Brandiing. New Dad. Ex-Rockstar.

Optimization vs Creation

Mmmm… Had to re-read this a few times before it started to make some sense - to me anyway.

Recently we’ve (Woo) been *very* busy trying to figure out how we can streamline our business, increase value for our users and as a result we have probably created a little less than we usually do.

If Seth is however correct, we probably need to find a great balance between optimization & creation. And he may even be suggesting a fully focused strategy on creation, yet I don’t think that this would be entirely viable…

A lot to ponder.

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