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Adii Pienaar

Family man, seeker and learner. Revealing my inner-poet. Conversio is my current gig (previously co-founded WooThemes.).

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WOW - powerful words these, but I tend to want to throw my whole weight behind this: before we started WooThemes, everyone questioned the viability of selling (supposedly) premium themes, when users could already download thousands of different themes for free.

Well, 2+ years down the line (and some serious revenue to boot), I’d say that those initial naysayers have been proven wrong quite nicely…

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