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Adii Pienaar

Family man, seeker and learner. 3X Founder: Cogsy + Conversio (acq by Campaign Monitor) + WooCommerce (acq by Automattic). Ex-Rockstar.

Betaworks Investments

First time that I’ve heard a VC explaining their investments this way, but this makes total sense as they are not only diversifying the risk between different investments, but also increasing the combined probability that they will all succeed (to differing extents of course).

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