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In a game of cowboys and crooks, nobody started out validating the very obvious threat.<...> I have been trying to systemize the process of entrepreneurship. I have been seeking that magical 1-2-3 step formula that I can successfully replicate from one venture to the next, in a way that

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Pressing pause on a startup is the hardest thing I've ever done.

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Significant Others

Have you ever considered what it really means to have a "significant other" in your life?<...> I'm often faced with the realisation that so much of my personal or individual success in life can be attributed to having the support of a significant other. For the past 5-odd years,

Making SummaList: 1 Week & $125 MRR Later

I'd love to share the why, how and lessons learnt in making SummaList.<...> The title of this post might not be the most notable that I ever write. Neither is it the kind of stuff that follows any kind of Upworthy best practice. But the title is 100% truth

That Moment The Dots Connect

This serves as a reminder that we're only ever able to connect the dots looking back.<...> In his Stanford Commencement Address in 2005, Steve Jobs famously said: "You can’t connect the dots looking forward; you can only connect them looking backwards. So you have to trust that the

Being Naked

Lately I've been struggling to be naked in front of a mirror.<...> Wait - before you start having (bad) mental images of a naked Adii, I'll clarify: I don't mean naked in that way. Instead I'm talking about being naked as to how it relates to being an entrepreneur

What Do You Want?

If all constraints and considerations were to be removed, of what would you want more?<...> This is something that has popped into my thoughts often during the last couple of months (which I'll mostly label as being reflective) since taking some time out. My answer to the question surprised

Getting To The Start

It's taken me a while, but I'm here. I'm back at the starting point.<...> When I pressed pause on PublicBeta a couple of months ago (which now seems like a lifetime), I had absolutely no idea what the road beyond that decision held in store. So - contrary to

Maker of Mistakes

The Beastie Boys fought for their right to party. I fought for my right to make mistakes.<...> I wanted to share this short post with you that I wrote as the Foreword to an awesome e-book about entrepreneurship that a friend recently released Here it is... Professionally I consider